Every business owner would like to have a better understanding of their customer to be sure they are meeting customer needs and are remaining competitive. So, how do they get this insight and feedback? The process is referred to as the voice of the customer (VOC). While this sounds easy, the process is actually more complicated and involves a number of considerations, starting with who to ask….
Light Duty Vehicle Market
A Look at 2017 Safety Component and Options for Future Lightweighting
Faced with pressing Corporate Average Fuel Economy (CAFE) 2025 targets, automobile manufacturers are using a number of methods to improve fuel economy. Engine downsizing, turbo
April 1, 2018
